• Mobilize contributes to Renault Group’s transformation in a new value chain for mobility and reaffirms its commitment to represent 20 % of the group’s turnover in 2030.

  • Building your model around Vehicle-as a service, Mobilize turns the classic equation of the automotive industry in from services that meet customer needs to the product.

  • Mobilize creates an integrated software ecosystem based on its mobility subsidiaries.

  • Mobilize strengthens its ties with RCI Bank and Services WHO becomes Mobilize Financial Services and acceleratesoperating leaseinsurance and payments.

  • Grace to data use Mobilize can offer travel services, energy, financing, insurance, payments, maintenance and repair, and reduce the cost of use for his clients.

  • These services work even better if you rely on vehicles designed for new mobility Mobilize teams.

  • This strategy will be to Mobilize activities, except Mobileze Financial Services to achieve ambiguous profitability of each of its activities until 2027with a break-even target of 2025.

In January 2021, Renault Group presented the Renaulution plan to transform the group into a competitive, technological and responsible company, as well as to position itself, thanks to Mobilize, in a new chain of value creation for mobility.

Today, Mobilize presents its strategy to move the group out of the automotive sector, generate a steady income and achieve the goal of achieving 20% ​​of Renault Group’s turnover by 2030.

AND business model dedicated to services to solve mobility problems

In the context of significant changes in the automotive industry, Mobilize is developing a new business model based on VaaS (Vehicle-as-a-Service) with a complete offering based on an integrated software ecosystem.

Focused on use, not ownership, Mobilize offers in-car services to meet the need for simpler, more affordable, greener and more affordable mobility solutions.

“Mobilize sells services, not vehicles, which helps our customers earn a steady income and reduce operating costs. We chose coverage elements with mobility value chains that have the most strong growth potential and margins. Thus, with the VaaS model and based on an integrated software ecosystem, we offer a wide range of services, from financial solutions to insurance, including energy and maintenance. The vehicle becomes a service platform, allowing multiplyp by 3 turnover created during its life cycle, » noticed Clotilda Delbos, General Manager Mobilize.

The Mobilize model is based on :

  • AND ecosystem Software fully integrated allowing from the vehicle (Software edetermined INvehicle) to offer all services to professional and private clients. This ecosystem will be based on technological units already operated by Mobilize subsidiaries.1. Mobilize has access to more than 600 developers through its subsidiaries and the Renault Group, allowing it to launch the first version Software Determined Vehicle from 2023.

  • Special vehicles : Mobilize develops its own vehicles, 100% electric and specially designed for special, shared and intensive use. Although Mobilize services do not depend on brand or model, Mobilize vehicles help minimize total cost of ownership (TCU) for mobility operators. Five elements guide the teams of designers and engineers in their design: durability, accessibility without access, ease of cleaning, maintenance, repair, reduced environmental impact and a rich and attractive experience with customers.

The capillary nature of the Renault Group dealer network, 6,000 outlets in Europe, allows Mobilize to expand its offerings and offer its customers a real “digital” journey.

Three market segments with great potential

Mobilize customers’ goals represent three high-potential market segments.

1. The specialwith and fleets of small and medium ThaiIin

Thanks to Mobilize Financial Services, Mobilize will accelerate the deployment of mobile solutions with long-term car rental and subscription offers and thus benefit from more than 80% growth2 operating lease market. Mobilize Financial Services aims to reach a fleet of 1 million leased vehicles and 200,000 prepaid vehicles by 2030.

At the same time, Mobilize Financial Services will accelerate its financing of used vehicles, relying in particular on the deployment of connected electric vehicles to operate throughout the life cycle of the vehicle and offer integrated, up to remarketing and vehicle recycling. In addition, Mobilize Financial Services will expand its range of services in two main areas: Because insurtech, use of car connection to launch insurance products based on use; and the creation of a ecosystem payments which combines charging, universal payments (in and out of the car) and offers Buy now Pay Later3. This ecosystem will be guided by an environmental loyalty program that encourages its customers to behave in a way that respects the environment.

2. L.human mobility operators

WITH Mobilize the diskp DecisionMobilize offers a number of services for taxi drivers and operators and CRP: 100% subscription to LIMO electric car, insurance, maintenance, charging, assistance.

Mobilize is becoming a solution provider for DUO car sharing operators. Launched in 2023, DUO will be 100% electric, offered by subscription and integrate insurance, fleet and user management software solutions, and maintenance. DUO will reduce the TCU by -35% compared to a 4-seater electric vehicle, will be made by 50% of recycled materials and will be 95% recyclable. The BENTO cargo version will also be offered in car sharing and subscription for craftsmen.

3. L.last mile delivery operators and professionals

Mobilize enters the emerging market (+ 7%)4 for the year until 2030) delivery of the “last mile”, providing operators with full service solutions that fit into the new policy of the city.

These services will first be offered to Kangoo E-Tech Electric, Master E-Tech Electric, and vehicles outside the group, before the launch of HIPPO in 2026, which will reduce the TCU by -30% compared to competitors. These services include all the services offered by Mobilize, with a special focus on charging and optimizing fleet management with data.

ofsoambitious goals

Thus, the services offered by Mobilize contribute to the emergence of electric mobility, while:

  • Reduce costs for your customers;

  • Protect its customers from reducing residual value, as Mobilize retains ownership of the vehicle;

  • Increase product life cycle and reduce carbon footprint;

  • Multiplication of turnover by one vehicle;

  • Getting a steady income.

Thus, Mobilize is in a unique position to present 20 % of Renault Group’s revenue by 2030. Thanks to the model of constant income, Mobilize is not subject to the cycles of the automotive industry.

This strategy allows Mobilize to focus on:

  • A 70% increase in the number of financial services sold to its customers will reach 8 million in 2030.

  • Double the fleet of vehicles financed by Mobilize Financial Services under operating leases by 2025 and plan for one million vehicles by 2030, 70% of which will be electric vehicles.

  • The target for 2030 is between 150,000 and 200,000 vehicles used by mobile operators, 80% of which are electric cars.

  • It is planned to install 165,000 charging stations in 2030 (compared to 22,000 in 2021).

In addition, this strategy will allow Mobilize businesses, with the exception of Mobilize Financial Services, to achieve double-digit profitability from each of their businesses by 2027 with a break-even target of 2025.




Insurance and financial services
(millions of units)


+ 30%

+ 70%

fleet – Operating lease
(Thousands of units)

(15% EV)

(40% EV)

(70% EV)

Fleet – mobility operators
(Thousands of units)



150 – 200
(80% EV)

Charging stations are installed
(Thousands of units)




(% of Renault Group turnover)


~ 10%

~ 20%

* Mobilize Day is available live and replay at

About Mobilize
Mobilize, a Renault Group brand, offers flexible mobility, energy and data services to meet the new needs of individuals, businesses, cities and territories. Built around open ecosystems, Mobilize encourages a sustainable energy transition in line with the Renault Group’s goal of achieving carbon neutrality by 2040 in Europe and its ambition to develop the value of the circular economy.
For more information, visit or subscribe to Mobilize on Twitter, Instagram and LinkedIn.

1 bipi,, Karhoo, iCabbi, Mobilize Power Solutions, Zity by Mobilize
2 Source: NV Market Evolution – Deloitte G5 Europe / RCI Bank and Services
3 Buy now, pay later
4 Source: EVProject / Mobilize internal analysis